mobile phone shopping

Shoppable Video Made Easy

March 8, 2019 / Bob Balfe / eCommerce

Ecommerce retailers are embracing video at record speed. And it’s working.  Online retailers who feature video on their sites boost customer browsing time by 340% and increase add-to-cart-conversion by 37%. CoreMedia makes adding shoppable videos easy.

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Deciphering the World of DXPs

March 1, 2019 / Don Hoffman / Disruption

Recently the analyst firm Gartner released its Magic Quadrant focused on the emerging suite of technologies known as “Digital Experience Platforms” (DXPs for short). The firm’s publication of the report – only its second-ever to focus on this market – is a strong indication that the term is here to stay. Gartner isn’t the only…

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IBM THINK 2019 Must See Session

February 8, 2019 / Bob Balfe / eCommerce

You want to continue to have a best of breed eCommerce digital strategy. You know your options, but what if you could see your options, live, on stage, at THINK? If you are an IBM Commerce customer and you are at THINK 2019 you can’t miss this session…

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The Path to Becoming an Iconic Brand

February 6, 2019 / CIO Applications Europe / Disruption, eCommerce

Customers today want real connections with brands, which means seamless, personalized, and compelling experiences across all channels. Leveraging content to deliver superior customer experiences is where the rubber meets the road – and the secret to becoming an iconic brand.

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