Which is better when it comes to integrating your CMS with your eCommerce systems: a dynamic, real-time approach or a static, “push” integration? This post busts some common myths and help your understand your options.
Post by author: Doug Heise
With companies today overwhelmed by so many new channels, apps, and devices, so-called Content-as-a-Service is being pitched as a cure-all. But while developers are excited by the flexibility, marketers are struggling to control the online experience. Doug Heise explains the pros and cons – and offers a way forward.
CoreMedia, Astound, and Fluid recently hosted an exclusive fashion industry panel moderated by the gurus at Gartner L2. Find out what we learned.
One of the world’s most important tech brands, SAP, is in the midst of transforming its image from “backend workhorse” to “next generation customer experience innovator.” And it’s making progress. But can it fully shed its legacy reputation?