Slim margins, high transaction costs, growing competition – these are just some of the challenges facing the eCommerce industry today. The one true way to differentiate your brand? Create instantly memorable shopping experiences. Or as CoreMedia’s CEO says, to “be iconic.”
In this landscape, IBM WebSphere customers face additional uncertainty - due to IBM’s decision to divest WebSphere Commerce to HCL. At CoreMedia, we believe HCL will be good stewards of this powerful platform. Nevertheless, we want to help IBM customers identify what they can do right now to advance their eCommerce businesses.
One thing you can do? Empower your marketers and merchandisers to push iconic experiences in minutes - at the same time you allow your engineering resources to focus on your highest value projects.
In this video, I demonstrate how easily your team can manage eCommerce and Content in a single studio – the CoreMedia Content Cloud. Your marketing and merchandising teams can create shoppable images, localize content to dozens of countries, and even create shoppable videos - all without the help of a developer.
Let me know what you think. Or, if you'd like to learn more, hit me up for a demo and free consultation.