As communication grows, so does business activity and omni-channel content. In both B2C and B2B, eCommerce is an increasingly important pillar of economic success, and its internationalization is a guarantee of long-term competitiveness.
Without doubt, your most valuable asset is your corporate brand. Today, a brand is more than an image or reputation, it’s a sum of all interactions that occur around the world. When your brand is such a critical factor to your success, how do you protect, build and expand it to achieve the business results you want?
What is Automated Tag-Driven Experience Management and what is it good for? In a nutshell, it’s about the power of tagging and enabling smart customer experiences. In this blog we will explore this in detail by presenting several out-of-the-box and custom use cases that leverage CoreMedia Content Cloud.
The world as we once knew it is still changing and it seems like every couple months there is a “new normal”. How can brands keep up with this new state of constant change?
Personalization is a complicated topic with a lot of pitfalls, so retailers need a tailored strategy. Learn a few ways to avoid pitfalls and create lasting bonds with your customers.
Creating video content is an excellent way of engaging customers and standing out from the crowd. But when making videos, they need to do more than just talk about products or follow video marketing trends. They need to tell a story. This can make the difference between creating an engaging video and one that is simply ignored.
