Customers today want real connections with brands, which means seamless, personalized, and compelling experiences across all channels. Leveraging content to deliver superior customer experiences is where the rubber meets the road – and the secret to becoming an iconic brand.
Post by category:Disruption
Digital transformation has reached the fashion industry. This is due not only to “smart textiles” such as electronically pimped garments, which are increasingly becoming the norm for both business and private clients, but also to the disruptive processes reshaping the industry. The focus is on sustainability, security, and innovation, from eCommerce and retail technology to… / Read More
We are excited to welcome Bob Balfe to CoreMedia as Vice President, Solutions Architects for the Americas. Bob comes to us after a long career where he was an IBM Distinguished Engineer heading up the company’s Watson Customer Engagement division. Read his thoughts on why he chose CoreMedia and what the future of eCommerce holds.
The growing need for great content puts more pressure on marketers and merchandisers to deliver – everywhere and all the time. Do your content creators have the right tools in place? Iain Devine examines the issue.