CoreMedia, Astound, and Fluid recently hosted an exclusive fashion industry panel moderated by the gurus at Gartner L2. Find out what we learned.
Post by category:eCommerce
Whether you call it immersive retail, experiential retail, or even “retailtainment” the trend of brands creating compelling in-store experiences is one that’s here to stay. Here’s our roundup of the best articles on the subject.
One of the world’s most important tech brands, SAP, is in the midst of transforming its image from “backend workhorse” to “next generation customer experience innovator.” And it’s making progress. But can it fully shed its legacy reputation?
The third post in the series “Introducing CoreMedia Content Cloud” analyzes the strategic business benefits of sophisticated content and experience management for brands. Because when combined, these have a major impact on a brand’s ability to compete effectively.