Bob Balfe

IBM THINK 2019 Must See Session

February 8, 2019 / Bob Balfe / eCommerce

Iconic digital experiences with WebSphere Commerce

So you are evaluating your eCommerce digital strategy. You want to continue to have a best of breed eCommerce digital strategy. You know your options, but what if you could see your options, live, on stage, at THINK? If you are an IBM Commerce customer and you are at THINK 2019 you can’t miss this session…

Delight Customers with Easy-to-Create Experiences Using Existing Commerce Investments

Wednesday, 1:30 PM – 2:10 PM | Session ID: 6801A

Westin St. Francis, Level 2 | Elizabethan D

You’ve already invested in a commerce platform. It has best-of-breed business capability and a modern architecture. How do you optimize your eCommerce platform for high conversions and revenue? Here’s how: you differentiate and focus on the customer experience. IBM WebSphere Commerce, combining best-of-breed marketing capability and a modernized, API-first architecture, is rock solid, secure to the core and filled with capability. Its open APIs and integrations with leading content management systems allow you to focus on customer experiences. In this session, we’ll share demonstrations of brilliant experiences created on Commerce with IBM Digital Experience and CoreMedia.


Here is the link to the session on the THINK site to add to your agenda!

If you are at the conference and can’t make the session, then come by the CoreMedia booth and see the demo live and also discuss your options with the experts. We’ll be at booth #616 in the Data & Infrastructure campus area and find out why CoreMedia Content Cloud is the “missing piece” for IBM Watson Commerce.

If you are missing the conference this year then you are in luck!  I have already recorded the various demonstrations I will be showing at THINK2019, check out the play list below with short 2-3 minute videos:

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Bob Balfe

Bob Balfe

Vice President, Solution Architects, Americas

Bob Balfe joined CoreMedia after a long career as an IBM Distinguished Engineer, where he managed a team of solution architects and developers supporting worldwide pre-sales demonstrations and partner integrations for the Watson Customer Engagement division. His team was known for creating innovative tools to streamline demonstration capabilities of over 20 offerings. Previously, he was a senior developer leading a global team working on IBM’s Lotus and Domino product lines. A devoted blogger and frequent contributor to YouTube, Bob is always up for sharing his perspective on software development, eCommerce, and digital experience.

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